For Airbnb and SpareRoom hosts

Pick your reel photos. Keep captions factual.

Give each photo a job: introduce the place, show a different space, or highlight a useful detail. Choose 3 to 6 subjects and write a plain caption for each.

1. Start with one opening photo

Pick the photo that best shows what the place is, such as the main living space for a holiday let or the bedroom for a spare room. Choose something a guest will recognise on arrival, not the most dramatic angle you own.

2. Show distinct spaces

One photo per space is plenty. A typical set might be:

• The opening photo (living area or room)
• Where guests sleep
• Kitchen or kitchenette, if guests can use it
• Bathroom, if you want to show it
• One outdoor or view photo, if it is really there
• An entrance or street-side photo, to help guests recognise the place

3. Skip these

• Duplicate angles. Two photos of the same sofa from the same corner use up reel time without adding information.
• Unsupported amenities. Do not caption a photo with something the photo does not show or the listing does not offer, such as a “hot tub” when only the patio is pictured.
• Identifying details. Leave out photos showing guest names, documents, screens or mail. Check reflections and shelves too.
• Old or misleading photos. Use photos that look like the place today.

4. Write one factual line per photo

Name the subject and state only what you can see or can honestly confirm: “Double bedroom with a desk by the window”, not “the most relaxing bedroom ever”. Leave out prices, availability, and claims about the neighbourhood unless you are certain they are accurate. Edit anything the draft adds that you did not write.

Worked example (fictional)

“Harbour Lane Flat” is an invented one-bedroom holiday let used only to show the format. It is not a real listing. Your photos and facts will differ.

1. Opening: Living area with a sofa bed and a window onto the lane
2. Bedroom: Double bedroom with a wardrobe
3. Kitchen: Small kitchen with a hob and kettle
4. Bathroom: Bathroom with a shower
5. Outside: Front door and entrance step

Enter the five photo subjects in the free builder, one per line. For example:

Listing: Harbour Lane Flat (holiday let)
Length: 15 seconds, 5 photos

1. Living area with a sofa bed and a window onto the lane
2. Double bedroom with a wardrobe
3. Small kitchen with a hob and kettle
4. Bathroom with a shower
5. Front door and entrance step

Use only the facts above. Do not add amenities, prices, availability or location claims.

The real builder output also includes suggested seconds per photo and a narration draft, and every line is editable.

Ready for the app? Follow the photo-to-reel walkthrough, including the length control and plan review.

Turn your list into a brief

The free brief builder turns your 3 to 6 subjects into a shot order and narration draft in your browser. Nothing you type is sent. You can then paste it into the optional notes field when you make a reel in Kadapt.