Learn · Questions
One page per question, the answer in the first two sentences, and the sources to check us. No fluff to scroll past.
A closing day checklist for home buyers: days before, final walkthrough, what to bring, signing, and keys. Confirm each step with the title company.
QuestionCan you make a listing video from MLS photos? It depends on who owns them, usually the photographer. A four-question checklist with NAR guidance.
QuestionUsually yes, with disclosure. What the MLS video field allows, NAR's true-picture rule, California AB 723, and the branded vs unbranded line.
QuestionCan business accounts use trending audio? Mostly no: why the music library is smaller, what happens with unlicensed tracks, and licensed options for reels.
QuestionNo tool gets you leads alone. A photo-to-video tool makes posting cheap, and a feed that keeps posting is what NAR ties to quality leads. How to judge one.
QuestionA room-by-room home staging checklist to hand sellers: what to clean, clear and fix before listing photos and the first showing, plus a free printable.
QuestionCamera shy real estate agent? Five video formats with no talking head, from photo reels with voiceover to text tours, and why the feed beats the face.
Question10–20 seconds for a single-listing reel. Walkthroughs and market updates can run 30–60. Platform caps, and why completion rate decides.
QuestionHow many photos a listing reel needs and in what order: the arithmetic of 2 seconds per photo, a hook-first sequence, and when to choose Photo Reel or AI Video in Kadapt.
QuestionHow many transactions a real estate agent needs: work back from take-home goal through tax, expenses and brokerage share, with an illustrative example.
QuestionReal estate video cost in 2026: videographer $150–500 basic or $800–2,500 cinematic, DIY free, AI photo-to-reel a few dollars, and which fits.
QuestionHow to explain cap rate and cash-on-cash return to investors: what each measures, how NOI is built, why they differ, and an illustrative worked example.
QuestionHow to explain closing costs to first-time buyers: what they are, the usual line items, cash to close versus down payment, and a worked example.
QuestionHow to explain debt-to-income ratio to buyers: front-end and back-end DTI, the commonly cited 28/36 guideline, an example, and when to refer to a lender.
QuestionHow to explain home equity and refinance break-even to past clients: equity, loan-to-value, break-even months, term-reset caveat, and lender referral.
QuestionHow to make an open house reel: the three-reel sequence of invitation, day-of and recap, what goes in each, when to post, and the card layout.
QuestionHow to make an open house sign drivers can read: what to put on it, arrow, size and materials, placement, and why temporary sign rules vary by area.
QuestionHow to run a CMA: choose comparable sales, adjust for differences, read price per square foot and build a net sheet. A worksheet, not an appraisal.
QuestionStay consistent with real estate video: five ways to cut the work per post, from batching and reusing photos to templates and setting a minimum floor.
QuestionAn open house checklist for agents by stage: week before, day before, day of and follow-up, covering what to bring, set up, sign-in, and printable tools.
QuestionStay in touch after closing: a home maintenance checklist as a closing gift, honest review requests at three moments, no incentives, and follow-up posts.
QuestionA pre-shoot prep checklist for real estate agents and photographers: what to stage, what to shoot, and what to confirm the day before, with links to free printable lists.
QuestionHow to use a QR code on a real estate flyer or sign: what to link to, how big to print it, why plain link codes are safer, and how to test-print first.
QuestionHow agents can walk a client through rent versus buy: questions to ask, costs on each side, the assumptions that matter most, and an illustrative example.
QuestionWhat to post when you have no listings: a seven-day plan built from public data, past sales, a colleague listing with permission, or your own process.
QuestionFair housing words to avoid in listing video: phrases that describe buyers instead of property, by protected class, with what to say instead.
Looking for something copy-paste instead? Try the script & caption templates or the glossary.